Pricing Eligibility by Platform

Apple

Apple supports introductory offers and promotional offer types.

Summary

Introductory Offers

• Current subscribers not eligible

• Designed for new subscriber acquisition

• Free trial or discounted price

• Automatically applied by Apple if the user is eligible

• Don't require signing

Promotional Offers

• Current subscribers eligible

• Designed for winback and upsell

• Free or discounted price

• Not automatically applied, you must specify a offer id to apply

• Require signing to purchase

• Can redeem even if subscriber has redeemed introductory offer

Summary of offer eligibility by subscriber state:

Offer Type	New Subscriber	Current Subscriber	Former Subscriber
Introductory	Yes	No	Maybe*
Promotional	No	Yes	Yes

*Only if user didn't already redeem an introductory offer for any product in the subscription group

Introductory Offers

📑 Read about Introductory Offers in Apple Documentation

Introductory offers are available only for unsubscribed users who haven't already taken advantage of an introductory offer on any product in that subscription group.

Introductory offers can either be a limited-time discounted price or free trial.

Promotional Offers

📑 Read about Promotional Offers in Apple Documentation

Promotional offers are only available to current and former subscribers.

Promotional offers can either be a limited-time discounted or free price.

Nami Eligibility States

Nami is able to check products for introductory and promotional offers and surface different paywall text and product copy based on this result. Learn more about Pricing Eligibility States

Introductory	Free	Trial
Introductory	Pay up front	Introductory
Introductory	Pay as you go	Introductory
Promotional	Free	Promotional
Promotional	Pay up front	Promotional
Promotional	Pay as you go	Promotional
None	-	Standard

Google

Google supports a variety of offers. Google doesn't have a concept of Introductory vs Promotional offer separation. Google instead separates their offers into New Customer Acquisition, Upgrade, and Developer Determined. Each of these offers can have Free Trial and/or Discounted Pricing phases.

📑 Read about Offers in Google Play Documentation

Summary

New Subscriber

• Only available for users who have never subscribed to the current subscription OR any subscription in this app

• Google auto-evaluates eligibility

Upgrade

• Only available for current subscribers upgrading from a chosen subscription and billing period

• Google auto-evaluates eligibility

Developer Determined

• Your app code decides if a user gets the offer

• Google doesn't evaluate eligibility

• Not supported by Nami

Summary of offer eligibility by subscriber state:

Offer Type	New Subscriber	Current Subscriber	Former Subscriber
New Customer Acquisition	Yes	Maybe*	Maybe**
Upgrade	No	Maybe***	No
Developer Determined	Your app code determines eligibility	Your app code determines eligibility	Your app code determines eligibility

*Only if offer eligibility is set to "Never had this subscription" and current subscription product is not the same as the offer product

**Only if offer eligibility is set to "Never had this subscription"

***Only if current subscription product and billing period is the same as the upgrade product and billing period

Nami Eligibility States

Nami is able to check products for introductory and promotional offers and surface different paywal text and product copy based on this result. Learn more about Pricing Eligibility States

Offer	Phase 1 Type	Nami Eligibility
New Customer Acquisition	Free Trial	Trial
New Customer Acquisition	Discounted Pricing	Promotional
Upgrade	Free Trial	Trial
Upgrade	Discounted Pricing	Promotional
Developer Determined	Free Trial	n/a
Developer Determined	Discounted Pricing	n/a
None	-	Standard

Phases

Google Play allows up to 2 phases on an offer. This allows you to include a free trial for X days and then a pricing discount for Y days.

⚠️ Nami doesn't yet support offer phases on paywalls. We look at the first phase only for eligibility and product display.

Amazon

Amazon supports free trials and/or promotional pricing.

Summary

Free Trial

📑 Read about Free Trials in Amazon Docs

• Can be used once on the current subscription product

Promotional Price

📑 Read about Promotional Pricing in Amazon Docs

• Can specify either all customers or only lapsed customers

Summary of offer eligibility by subscriber state:

Offer Type	Customer Segment	New Subscriber	Current Subscriber	Former Subscriber
Free Trial	n/a	Yes	Maybe*	Maybe*
Promotional Price	All Customers	Yes	Maybe**	Maybe**
Promotional Price	Lapsed Customers	No	No	Maybe**

* Only if user didn't redeem a free trial on current/previous subscription

**Only if user hasn't redeemed a promotion on their current/previous subscription

Nami Eligibility States

Nami is able to check products for introductory and promotional offers and surface different paywall text and product copy based on this result. Learn more about Pricing Eligibility States

Offer	Customer Segment	Nami Eligibility
Free Trial	n/a	Trial
Promotional Price	All Customers	Promotional
Promotional Price	Lapsed Customers	Promotional
None	-	Standard

Roku

Roku offers free trials or discounted base price for new subscribers.

📑 Read about Trials and Offers in Roku Docs

Offer Type	New Subscriber	Current Subscriber	Former Subscriber
Free Trial	Yes	Maybe*	Maybe*
Discounted Price	Yes	Maybe*	Maybe*

*Only if user has not taken advantage of a free trial or discounted price on any SKU in the last 365 days

Nami Eligibility States

Nami is able to check products for introductory and promotional offers and surface different paywall text and product copy based on this result. Learn more about Pricing Eligibility States

Offer	Nami Eligibility
Free Trial	Trial
Discounted Price	Introductory
None	Standard